Archive for Content Strategy

Employers Beware! Your Brand is at Stake.

I’ll admit it…I’m on Facebook a lot.  Being a web professional, it is important for me to be a part of the Facebook community.  Because of this I see a lot of activity from all sorts of people, businesses and organizations.  One thing that I…

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Content Strategy for the Web

To reiterate my feelings about the importance of content when it comes to social media and search engine optimization, I want to share with you a book that is a much read. Kristina Halvorson and Melissa Rach’s Content Strategy for the Web is a must read!…

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